I read as much as I can on the subjects of creating, writing and blogging. Why? Because I want to get better at doing what I enjoy.
Bryan presents this content in a way that is easy to both understand and immediately apply to your blog. Some things are simple tweaks and some are designed to rewire how you think about writing and blogging.
The first thing the book encourages is just to take a step back. Don’t look at your blog like you own it. Take a step back and look at it as you are a reader of your blog. This challenged me. I had never really thought about who I was writing for before. Once I got that figured out, I now write like I am talking to those people all the time. It helped me get into focus.
The book is easily readable in a day. However, slow down and actually working through it will take about 31 days. If you want to hit your definition of success for your blog, take the time to work through each day’s Mojo Action. It will take time to think and put each step into action.
Quality content is the key to drawing readers that read at a level above “See Spot Run.” Focused content helps you to keep readers and attract new ones.
The book is highly informative and easy to apply. It is on sale today at Amazon.
You can buy the book here.
Follow Bryan Allain on Twitter: @bryanallain